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Make the leap to 4K and enjoy real-life detail and clarity, four times the resolution of Full HD on this ultra stylish LG 55UF770V 55 Inch Smart 4K Ultra HD LED TV. The quadrupled picture quality delivers stunningly natural, life-like images, even when viewed from up close, for a more immersive viewing experience.
ENHANCE EVERYTHINGThanks to LG's unique 6-step image processing technology, there's no need to wait to start enjoying the benefits of 4K, you can enjoy everything you usually watch in near 4K resolution - regardless of the image source. The 55UF770V also offers future-proof HDMI 2.0 connectivity that will soon be the standard for UHD broadcasting.
Designed with you in mind, LG's award winning Smart TV webOS platform has been updated so that you can access what you want, faster and easier than ever before. The unique card-based layout lets you switch between channels, recently accessed programmes, apps and connected devices without interrupting what you are watching. Catch-up TV from BBC iPlayer and Demand5, as well as movies on demand via Sky Movies on NOW TV, Netflix, Amazon Instant and Blinkbox are just a click away! With all this entertainment and more from the comfort of your sofa you're probably best in cancelling that gym membership.
Enjoy the highest level of excellence in colour, contrast and clarity from any angle via the IPS and Tru ULTRA HD technology. So, whether you're sitting, standing or watching from the corner of a room you'll all be able to experience the same level of detail.
Enjoy the UK's favourite TV channels in high definition for absolutely free via the built-in Freeview HD tuner. Watch up to 50 digital TV channels including BBC One HD and ITV HD with amazing detail and rich colour. Connect a USB device into the TV and use it to record TV programmes.
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