LG OLED 55" 4K Ultra HD HDR Smart TV with Google Assistant & Amazon Alexa OLED55CX5LB

LG CX5 TV Series

• Screen Size: 55" OLED TV
• Display Format: 4K Ultra HD
• Smart TV - Yes : Powered by WebOS
• Ports:4 x HDMI & 3 x USB
• Processor: a9 Gen3 Processor
• Audio: Dolby Atmos, OLED Surround Sound
• Design: Premium Thin Design with Sleek Metallic Stand

Overview

The most innovative technology in TV
In contrast to LED TV technology that uses backlights, LG OLED screens pack SELF-LIT pixels which means they work independently to emit their own light. This allows for perfect black levels, outstanding colours, infinite contrasts and the sharpest details which ultimately uncover all the details in darker scenes.

*Calculation based on multiplying 8K resolution (7680 x 4320) and four sub-pixels.

The most innovative TV experience
With deep learning algorithms, the newest and most powerful LG's α9 Gen3 Processor delivers the ultimate image and sound quality for the most exquisite viewing experience.

TV takes a leap forward
Transform your TV into a central hub with the intelligent ThinQ AI. LG ThinQ allows simple command and control your Home IoT ecosystem with natural voice recognition. Also, with the Google Assistant and Amazon Alexa built-in, LG OLED TV makes life so much more convenient.

Immersive Cinema Experience
Watch movies the way they should be – absolutely breathtaking. With Dolby Vision IQ, screen brightness, colour, and contrast are intelligently adjusted for content and lighting conditions. Dolby Atmos delivers three-dimensional immersive sound to make you feel as if you are right there inside the action.

Watch films as the director intended.
In addition to deep blacks, LG OLED TVs now feature the all-new FILMMAKER MODE™. This mode disables effects like motion smoothing, image sharpening and preserves the original vision of the director. It's easily activated through the TV menu, or by using the LG smart remote in-built voice control. We are proud that leading directors support this feature.

*FILMMAKER MODE™ logo is a trademark of UHD Alliance, Inc.

LG webOS smart platform: your favourite content all in one place
Enjoy all your favourite content from Netflix, Disney+, Apple TV+ and LG Channels and more. The latest movies, TV shows and documentaries can also be accessed through voice command.

*Apple, the Apple logo, and Apple TV are trademarks of Apple Inc., registered in the U.S. and other countries. Apple TV+ is a trademark of Apple Inc.

Disney+
Disney+ gives you full access to stream classics, binge on new Originals, or catch the latest movies. With Disney, Pixar, Marvel, Star Wars and more - there's something for everyone.

*Disney+ subscription required. Subject to terms at https://www.disneyplus.com © 2020 Disney and its related entities.

The home of Apple TV+ and much more
Original shows and movies from Apple TV+. Just the premium channels you want and thousands of movies to buy or rent. It's personalised and expertly curated, so you'll discover the best of what's on. And it's all in the Apple TV app.

*Apple, the Apple logo, and Apple TV are trademarks of Apple Inc., registered in the U.S. and other countries. Apple TV+ is a trademark of Apple Inc. Watch Apple TV+ with a subscription.

The most responsive Gaming Experience
As the first TVs to offer NVIDIA G-SYNC Compatible support in the industry, LG OLED is the ultimate choice for your gaming setup. All your PC games will be clearer and smoother with less stutter, lag, and flicker. Stay on the winning side with the best TV for gaming.

Smoother gameplay for the win
A higher frame rate, VRR, ALLM, and eARC with HDMI 2.1 support. These are the LG's latest gaming features that allow fast-moving content in higher resolution and smooth, synchronised graphics.

Don't lag behind the competition
Dominate your way to victory with LG OLED TV. With a low input lag and fast 1ms response time, get ready to play in full-force with reduced blurring and added clarity.

More immersive HDR gaming
HGiG delivers HDR gaming graphics best matched with the performance levels of your TV. With LG OLED, play from a wide selection of games with the confidence in a TV that will show every game at its absolute best.

SELF-LIT pixels for comfortable viewing
LG OLED TVs are "Eye Comfort Display" certified which means they emit a lower level of blue light and protect your eyes whilst watching your favourite content.

Sports Alert
Catch every moment of your favourite team with LG Sports Alert. The Sports Alert feature gives you real time alerts on your favourite sports news (e.g. results, goals) whilst watching something else so you won't miss out and can fully relax whilst watching other content.

OLED Motion Pro
Only LG OLED SELF-LIT pixel technology prevents you from missing out on any detail of the action. In contrast to LED TV technology that uses backlights, LG OLED technology brings an impeccable viewing experience with smooth action display to fast-moving sports, all thanks to the new OLED Motion Pro and TruMotion features for additional image accuracy and precision.

Real surround sound for an immersive experience
With Bluetooth Surround Ready, you're fully immersed in a three-dimensional stadium atmosphere. All you have to do is simply connect two compatible Bluetooth speakers of the same model to your LG OLED TV.

Ultimate Luxury Experience
Only OLED's revolutionary construction is so thin and light that your LG TV design merges seamlessly and elegantly into your home. Since LG OLED technology does not require backlights, it enables the engineering of cutting-edge products like the Wallpaper and Rollable OLED TVs.