- Full Array LED TV features backlighting across the screen for true-to-life contrast.
- Acoustic Multi-Audio™ ensure each sound comes from the right place within a scene.
- Maximum entertainment, minimum bezels to keep your focus on what’s important, the picture.
- Perfect for PlayStation®5 BRAVIA TVs deliver fast and smooth gameplay with HDMI 2.1.
- Control your TV with your voice and browse 700,000+ movies and TV shows on this Google TV.
- BRAVIA CORE is a streaming service included on BRAVIA XR™ TVs, with hundreds of movies.
The XR-50X90S BRAVIA XRTM Full Array LED TV delivers next-generation vision and sound.
On your television, see the world as you would in real life. You'll be astounded by the extraordinarily lifelike contrast and colour in every image on this Full Array LED TV, thanks to a matrix of LED backlights behind the entire screen.
On this 4K TV, every detail is enhanced - both 2K and HD video is upscaled to 4K quality using our XR 4K Upscaling technology.
Thanks to our widest ever colour palette, XR Triluminous ProTM, the colours are absolutely outstanding.
Our Ambient Optimisation technology uses a light sensor to automatically adjust the brightness of your screen based on how much light is in your environment, ensuring you always have the optimum view. It also optimises the sound automatically.
The sound perfectly matches the action on-screen for complete sensory immersion. Acoustic Multi-AudioTM technology employs sound placement tweeters to ensure that each sound originates from the correct location in the scene.
All of your movies, TV shows, games, and music will be upscaled and given the surround sound treatment - with no additional speakers required!
To maximise your entertainment, the TV boasts our minimalist One Slate design - the bezel is so tiny that you'll be naturally immersed in what you're watching, not what's around it.
Our premium smart remote comes with a lighted display for added convenience on those dark movie evenings.
On this 50-inch TV, gamers will be ready to win with PlayStation®5 and other platforms. Our advanced technologies, such as Auto Low Latency Mode in HDMI 2.1 and a Variable Refresh Rate, enable ultra-responsive, fluid gameplay (VRR).
Thanks to our Auto HDR Tone Mapping, which is automatically optimised during PS5TM set-up, you'll be able to view critical details in the darkest and brightest sections of the screen.
You won't have to modify your settings as you switch between different sorts of entertainment, either, because Auto Genre Picture Mode takes care of everything!
On this Google TV, you may watch over 700,000 movies and TV programmes that are organised according to your interests. You can even ditch the remote in favour of using the built-in Voice Search to find new content and operate your other smart home devices.
You can take it even farther with our new BRAVIA CAM (available separately) by using Gesture Control and video conversations with friends and family on the big screen!
BRAVIA CORE, our unique streaming service, is also available on the XR-50X90S, with hundreds of movies to choose from.