Stand out features
Total No Frost
Total no frost tech prevents ice buildup automatically. This eliminates the need for manual defrosting, saving you time and effort.
Metal Tech Cooling
Metal tech cooling uses a metal plate with high thermal conductivity to ensure consistent, even cooling and rapid temperature recovery for better food preservation and energy efficiency.
My Fresh Choice
The My Fresh Choice zone gives you the freedom to convert between fridge and freezer space, with adjustable temperatures from -18°C to +5°C for tailored food storage.
Split Cantilever Shelves
Split cantilever shelves let you adjust each side independently, creating flexible space for taller items without removing the whole shelf.
Introducing the New Hisense PureFlex. Welcome to the next generation of refrigeration. The new Hisense PureFlex range brings together cutting-edge technology and refined design, offering a premium kitchen centrepiece that performs as beautifully as it looks. The spacious 640-litre interior adapts effortlessly to your lifestyle. New split cantilever shelves and sliding trays offer unmatched storage flexibility, so you can organise your groceries your way, without compromise.
My Fresh Choice
My Fresh Choice gives you complete control over how you use your storage space. With the ability to switch the compartment between fridge and freezer temperatures, it adapts instantly to your changing needs. Whether you need extra chilling space for entertaining or more freezer capacity for bulk shopping, flexibility is always at your fingertips. It’s smart storage that works around your lifestyle, not the other way around.
Split Cantilever Shelves
Designed for ultimate flexibility, split cantilever shelves let you customise your fridge layout in seconds. Tall bottles, oversized platters, or stacked containers fit effortlessly thanks to adjustable shelving and a sliding section that creates space exactly where you need it. There’s no need to remove shelves or reshuffle items—everything adjusts smoothly to suit your groceries. It’s organisation made simple, intuitive, and frustration-free.
Cool Fresh Box
The Cool Fresh Box is specially engineered to preserve freshness for longer. By maintaining optimal humidity levels, it keeps fruit, vegetables, meat, and dairy at their best—crisp, juicy, and full of flavour. This dedicated zone helps reduce food waste while ensuring ingredients stay fresh and ready to use. Perfect for households that value quality, freshness, and smarter food storage.
Metal-Tech Cooling (Triple Zone Cooling)
Metal-Tech Cooling delivers faster, more even temperature control across all compartments. With Triple Zone Cooling, the fridge, freezer, and My Fresh Choice zone operate independently to prevent odour transfer and temperature fluctuations. The metal cooling panel helps retain cold air for consistent performance and improved energy efficiency. The result is quieter operation, better food preservation, and reliable cooling you can trust.
